Raniie Cemuth
Minggu, 13 November 2011
Social Life For All People
KOMPAS.com - From the beginning of the year one, people in general need to be and feel accepted in a social circle. AbrahamMaslow's theory of motivation of cult even this need as one of the most important human needs. In the general discussion ofMaslow's motivation theory, social needs of human nature is verypsychological, which is often associated with the human need foremotional connection such as friendship, kinship, a sense ofkinship, brotherhood, and also an intimate relationship.
In Maslow's pyramid, placed under the social needs esteem needs and self-actualization needs, which, when viewed more closely, everything is interrelated. Esteem needs, for example, will only be meaningful if the achievement was known by the surrounding environment. Believe in yourself and pride is something that is relative to what we encounter in social groups.Similarly, self-actualization. The need for the purpose of life, personal growth, and also the realization of our potential as a whole, which is a component of self-actualization, into something tangible when compared with the environmental context faced.
The realization of how people meet their social needs we have seen from year one anyway. Just look at social gatherings are everywhere from the beginning until now, was formed on the basis of interest matters, employment, or the same activity. Call it the beginning of religious associations, social gathering, to the clubs fans of sport, until even the dharma of women, all of which can be categorized as a social connector that is in the offline world.
In the New Wave era, we increasingly see that Maslow's theory is becoming increasingly apparent, in the sense that the easier it is for anyone to perform, actualize themselves, appear confident, in their social environment. Surely their home using a social connector that is in the online and offline intelligently. And social connector is certainly the easier it is to be accessed, for anyone, as long as want.
Trends in social relations in the era of New Wave certainly growing .. Certainly aided by the presence of advanced technologies, such products following the web 2.0 social media.Popularity of services like Facebook and Twitter even has gone through the popularity of pornography, which previously has always been the most favorite thing consumed on the Internet. If it can provide an indication that maintaining social relationships become increasingly more important than satisfying lust.
In addition to connecting the community circle of friends, social media is also starting to replace the conventional role of mass media in spreading news of the outside community. The information disseminated through social communities that have similar interests and ways of thinking will serve as a filter between the news relevant to the irrelevant. This is the time to help in an era where the ease of getting information to make Internet users actually experience the phenomenon of information overload.
Social Connector is not something new. Offline communities that function as we described above existed long before computers were first discovered. The power connector is like to be multiplied as social media in making an online social interaction can occur in an efficient time and unlimited locations. So we believe that these social connectors are one of the major connective force in the world of New Wave is an increasingly horizontal. Life and social relationships for the whole community new wave is a kind way of life that has been duly noted by marketers in the New Wave era.
Rabu, 09 November 2011
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